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Privacy Policy

Last updated: September 29, 2025

Who we are

“WoktoWalk India”, “we”, “us” or “our” refers to Shree Sharda Associates Pvt Ltd operating the WoktoWalk India website, apps and related services.

Registered office: C 16, Pamposh Enclave, New Delhi, India – 110048

This Policy explains how we collect, use, share and protect personal data when you use our websites, mobile apps, and any service that links to this Policy (the “Services”). By using the Services you agree to this Policy and our Terms of Use.

Scope

This Policy applies to users in India. If you order from a partner restaurant, that restaurant will process some of your data as an independent data fiduciary for order fulfilment. See “Our role vs restaurants” below.


Quick summary

  • We collect data you give us, data we get automatically, and data from partners.

  • We use it to run our Services, take your orders, prevent fraud, support you, improve products, and with your choice personalise marketing.

  • We use cookies, Meta Pixel and Conversions API, and analytics. You can change cookie choices anytime in Cookie Settings.

  • We don’t store card numbers. Payments are tokenised per RBI rules.

  • You can access, correct, delete, withdraw consent, lodge a grievance, and nominate a person to act for you.

  • We protect data with technical and organisational controls.

  • We may process data outside India with safeguards and subject to future Government transfer restrictions.


What we collect

1) Information you provide

  • Account & profile: name, email, phone, password, addresses.

  • Orders & delivery: items in cart, delivery notes, communication preferences.

  • Payments: we receive payment status and tokenised references from our payment partners. We do not store full card numbers.

  • Support & feedback: messages, ratings, recorded calls/chats for quality and training.

  • Marketing choices: subscriptions, opt-outs, channel preferences.

  • Sensitive data you volunteer: e.g., allergies or dietary needs you choose to share. Please share such details with the restaurant in the order notes. If you send them to us (for example in a complaint), we will only use them for that purpose with your consent.

2) Information we collect automatically

  • Device & usage: IP address, device identifiers, app version, browser, pages viewed, time on page, clickstream, crashes.

  • Approximate location: if you allow it, to show nearby restaurants and estimate delivery times.

  • Cookies & similar tech: see “Cookies & tracking”.

3) Information from others

  • Payment partners & banks: payment status, token, last 4 digits for refunds and fraud checks.

  • Logistics & communication vendors: delivery status, SMS/WhatsApp delivery.

  • Analytics & ad partners: aggregated campaign performance, audience segments, attribution insights.

  • Social logins (if you use them): basic profile data from that provider after you authorise.


How we use your information

  • Provide the Services: create and manage your account, take and route orders, coordinate delivery, issue invoices, process refunds.

  • Service messages: order status, security alerts, policy updates.

  • Customer support: identify you, resolve issues, improve service quality.

  • Safety & fraud: detect abuse, chargebacks, duplicate accounts, bot activity.

  • Product improvement: analytics, testing, research, reporting.

  • Marketing: with your choice, send offers, recommendations, and measure campaign performance.

  • Legal: comply with tax, accounting, and other legal obligations.


Our legal basis under Indian law

We process personal data as permitted under the Digital Personal Data Protection Act, 2023 and the DPDP Rules, 2025, including:

  • Your consent for optional purposes like marketing and non-essential cookies. You can withdraw consent anytime in Profile → Privacy or Cookie Settings.

  • Legitimate uses allowed by law, such as to provide services you asked for, prevent fraud, comply with law, respond to incidents, and for network and information security.


Cookies & tracking (including Meta tools)

We use cookies and similar technologies to:

  • run the site and keep you signed in

  • measure visits and performance

  • reduce fraud

  • with your choice, personalise ads and recommendations

This includes Meta Pixel, Meta Conversions API, and analytics tools. These help us understand what brought you to our site, whether an ad worked, and what to improve. You can change or withdraw cookie choices anytime in Cookie Settings. Your ad preferences on Facebook or Instagram also influence what you see on those platforms.

We avoid dark patterns. No pre-ticked boxes. Unsubscribe and cookie changes are one-click where possible.

 


AI use by platform partners (transparency)

Some platforms we integrate with (for example Meta) may use publicly shared content on their services to develop or improve AI systems. This does not include your private messages or minors’ content. EU/UK users may have opt-out options offered by those platforms which may not apply in India. For details, review the platform’s own privacy policy.


Sharing your information

We share data only as needed and with safeguards:

  • Restaurants you order from, to prepare and fulfil the order

  • Group companies that help us operate the Services

  • Service providers: hosting, analytics, customer support, communications, KYC/AML where required, payment processing, logistics

  • Ad/measurement partners: where you permit marketing cookies and only for measurement and personalisation you chose

  • Custom Audience partners: if we upload hashed contact lists to show or exclude ads. You can opt out of list-based marketing at [email protected]

  • Legal, safety, and compliance: regulators, courts, law enforcement when required or to protect rights, safety or property

  • Business change: merger, acquisition or restructuring. Successors will honour this Policy

We do not sell your personal data.


Our role vs restaurants

  • WoktoWalk India is the data fiduciary for your account, site/app operations, analytics, and marketing you choose.

  • The restaurant you order from is an independent data fiduciary for preparing and delivering your order, and for any record they must keep.

  • We and the restaurant will each handle requests that relate to our respective roles. If a request overlaps we’ll coordinate.


Payments (RBI-compliant)

  • We do not store full card numbers. Card details are tokenised by our payment partners in line with RBI rules. We may store a token and last 4 digits to process refunds and prevent fraud.

  • If you pay with UPI, wallet, or net banking, we receive transaction references and status from the PSP or bank.

  • For refunds we share minimal details with payment partners and your bank as required.


Children and teens

Our Services are not directed to children under 18. We don’t personalise ads to minors. We don’t knowingly collect data from children without verifiable consent of a parent or guardian. Parents or guardians can contact our Grievance Officer to review or delete a child’s information.


Automated decisions & profiling

We use limited profiling to:

  • detect fraud and platform abuse

  • recommend restaurants and dishes

  • create or exclude ad audiences where you allowed marketing cookies

You can object to marketing-related profiling by changing Cookie Settings or emailing [email protected]. Fraud checks are needed to protect you and the platform.


Data retention

We keep data only as long as needed for the purpose or as required by law:

  • Orders, invoices, tax records: 8–10 years

  • Customer support records: up to 3 years

  • Marketing preferences and contact lists: until you opt out or after 12–24 months of inactivity

  • Cookie identifiers: as listed in the Cookie Policy

When no longer needed we delete or de-identify data. If deletion isn’t immediately possible (for example backups), we isolate and secure it until deletion.


International transfers

We may process data outside India through trusted providers under contracts that require data protection and security. India allows cross-border transfers except to any countries the Government may restrict in future. If you want more detail about transfer safeguards, contact us.


Security

We use encryption in transit, access controls, least-privilege access, logging, network isolation, regular training, and vendor due diligence. If we become aware of a personal data breach that risks harm, we will notify affected users and the Data Protection Board of India as required by law.


Your rights & choices (India)

You can:

  • Access the data we hold about you

  • Correct inaccurate or incomplete data

  • Delete data, subject to legal retains

  • Withdraw consent for optional processing

  • Opt out of marketing at any time

  • Nominate a person to exercise your rights if you pass away or are incapacitated

  • Raise a grievance with our Grievance Officer. If unresolved, you may approach the Data Protection Board of India

How to use your rights:

We aim to acknowledge requests quickly and resolve them within the timelines prescribed by law.


Custom Audiences

We may create hashed contact lists to show or exclude ads on platforms like Meta. You can opt out of list-based marketing by emailing [email protected] with subject “Opt out of Custom Audiences”. Platform controls still apply to what you see on their services.


Do Not Track & browser signals

Some browsers send signals like Global Privacy Control (GPC). Where technically feasible we treat recognised signals as opt-outs for marketing cookies on our site.


Third-party links and logins

Our site may link to other websites or allow social logins. Those services have their own privacy policies. Please review them before sharing data.


Changes to this Policy

We may update this Policy to reflect legal, technical or business changes. If changes are material we’ll notify you in-app or by email. Continued use of the Services means you accept the updated Policy.


Contact us

Shree Sharda Associates Pvt Ltd

Brand: WoktoWalk India

Email: [email protected]

Grievance Officer (India): Anirudh Agarwal, [email protected], C 16, Pamposh Enclave, New Delhi, India – 110048